How to Set Up a Live TV Zone on Your Digital Sign
A Live TV Zone on a digital sign can be a valuable addition to your signage, providing a range of benefits and use cases depending on your environment and audience. In this article, we'll explore the potential benefits of a Live TV Zone and how to set one up using Menuboard Manager.
Customer Engagement & Entertainment
One of the most common uses for a Live TV Zone is in restaurants and bars. By showing live sports, news, or entertainment, you can keep customers engaged and entertained while they wait for their food or drinks. This can also be useful in waiting areas such as doctors' offices, auto shops, and salons, helping to reduce perceived wait times.
Real-Time Updates & Information
A Live TV Zone can also be used to keep customers informed on current events or severe weather alerts. This can be particularly useful in areas where weather conditions can impact business operations. Additionally, a Live TV Zone can be used to display stock market updates, making it a valuable tool in financial institutions or business centers.
Live Events
Another potential use for a Live TV Zone is to show major live broadcasts such as elections, awards shows, or local events. This can be a great way to attract customers and keep them engaged with your business.
Boosting Sales & Promotions
A Live TV Zone can also be a powerful tool for boosting sales and promoting your business. For example, sports bars and restaurants can pair live sports with promotions, such as daily specials or marketing announcements during the game. Retail stores can mix live TV with advertisements or product highlights to drive sales. And casinos and betting lounges can display live odds and games to encourage wagers.
Internal Communication & Employee Engagement
In addition to external uses, a Live TV Zone can also be beneficial for internal communication and employee engagement. Corporate offices and break rooms can use a Live TV Zone to show company news, stock updates, or motivational content, keeping employees informed and engaged with the company.
Setting Up a Live TV Zone with Menuboard Manager
With Menuboard Manager, setting up a Live TV Zone is easy. You'll need a Samsung Commercial Display for Live TV as it's the only device that supports this feature. Here's how to set it up:
Once set up, your signage content will be displayed in an "L" shape around the Live TV zone. However, you can configure the Live TV zone in any position and size on the canvas to suit your needs.
In conclusion, a Live TV Zone can be a valuable addition to your digital signage, providing a range of benefits and use cases. With Menuboard Manager, setting up a Live TV Zone is simple and can help enhance customer engagement, boost sales, and improve internal communication and employee engagement. Try it out for yourself and see the benefits it can bring to your business.